Creator-owned IP

What do we talk about when we talk about a Creator-owned IP?

It is an intellectual property in the form of comic books, graphic novels, webcomics, video games, novels, short films or even commercials. The content is either self-published or printed under the banner of a publishing company which does not take over the ownership of the property.

In the U.S market,  all the publishing houses but one will take a sizeable chunk of your IP’s multi-media deal. In that case, you are taking the backseat and are at the mercy of the publisher to make a move on your IP. Or sometimes they just shelve it, because they can. 

Dark Horse Comics

Hellboy, Sin City, and Umbrella Academy.

 

IDW Publishing

Transformers, Teenage Mutant Ninja Turtles, and Star Trek.

BOOM! Studios

Lumberjanes, Power Rangers, and Adventure Time.

Dynamite Entertainment

Red Sonja, The Shadow, and Vampirella.

Valiant Comics

Bloodshot, X-O Manowar, and Harbinger.

Archie Comics

Archie, Betty, Veronica, and Jughead.

Oni Press

Scott Pilgrim, Rick and Morty, and Invader Zim.

The only established publisher with means and outreach that is NOT interested in taking an inch of your property is the mighty Imagecomics. When you publish your work through Image, YOU maintain the rights to your characters, stories, and universes.


One last try on this topic and I will let you go.

You may say, what is wrong with the above 8 publishers to take a chunk of my dish? 

The problem is that, when it comes to shopping it in Hollywood, studios do not like it when YOU are NOT the sole owner. It feels like one too many chefs in the kitchen. Every owner of the IP, in this case, all the other 8 publishers and you will be considered the producers or EPs (executive producers) of the IP. It means less dough for the studio that considers to finance it or sell it to a streaming service. Do you get the picture?

Robert Kirkman

TWD ran for 198 issues while Kirkman EPed the series on AMC.


Chuck Brown

Bitter Root ran for 30 issue and Chuck Brown and his team are set to EP their title at Legendary Pictures.

Mark Millar

Kingsman ran for 2 volumes at Imagecomics and went on to become a trilogy at Fox.

I'd be remiss if I don't share with you this one last thing...

I came across this HR video back in 2017. Take a listen for yourself. The all-time biggest heads of Hollywood studios are asked about No's and Regrets and this is their answer.

It is about an epic one-billion dollars IP from 1988. 

<The most expensive thing that we are paying for is the information that we don't have.>


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